Hungry Jack's NBL
Grand Final Ratings Boom
The Hungry Jack’s NBL Grand Final series between the Sydney Kings and Tasmania JackJumpers was one of the most watched in recent history.
The series delivered a massive 133% increase in average viewership on ESPN compared to last year’s series between Melbourne United and the Perth Wildcats.
“Despite another year of challenges, the NBL strengthened its position on the Australian sporting landscape,” NBL Commissioner Jeremy Loeliger said.
“We can’t thank our fans enough for their loyalty over the past two years. Increased ratings for the Grand Final series and throughout the entire season, plus strong attendances, showed significant growth of our fanbase with a new wave of supporters now following the League.
“We thank ESPN, and all our media partners, for their terrific promotion and coverage this season, and for their flexibility through the early months of fixture disruption.
“We also thank our clubs, players, officials, volunteers and corporate partners for making this season a record-breaking one in so many ways.”
The Kings swept the JackJumpers 3-0, securing Sydney its first championship since 2005. Game 3 broke the all-time attendance record with a crowd of more 16,100 people at Qudos Bank Arena.
“We now turn our attention to what will be an intriguing few months as teams re-shape their squads and begin preparations for next season, which is set to begin in late September, early October,” Loeliger said.