Vince Crivelli to Join the NBL

Melbourne United Chief Executive Vince Crivelli will join the Hungry Jack’s NBL as Chief Operating Officer at the completion of this season.

Crivelli has been instrumental in building Melbourne United since its inception in 2014 and helped guide the club to its inaugural NBL Championship in 2018. He has created a strong business at Melbourne United and developed the skills and knowledge required to run a club on and off the court.

NBL Owner and Executive Chairman Larry Kestelman said: “We are excited to welcome Vince to the NBL where he will play a key role as part of the executive team and work closely with all of our clubs to ensure basketball continues to go from strength to strength in Australia.

“His skills and background will be invaluable as we deal with the challenges of a growing sport and look to maximise opportunities for the future. Strong clubs and fan growth are crucial components of our future success and Vince’s experience will be critical as he works closely side by side with NBL Chief Commercial Officer Brad Joyner and NBL Commissioner Jeremy Loeliger.”

Crivelli said: “The NBL has enjoyed a remarkable resurgence over the past six years and is now considered one of the best basketball leagues in the world outside of the NBA. I look forward to working across the whole league to help take it to the next level.

“I hope my experience will enable me to identify new opportunities for the sport and I will work closely with our key stakeholders including the clubs to ensure we build a strong and sustainable entertainment product and continue to grow our fan base.”

Crivelli will assist with the transition to his successor at United before beginning his new role at the NBL at the end of the current season.