Hungry Jack's NBL
Future partnerships on the horizon
Now that Basketball Without Borders Asia has concluded the desire for more NBA access and elite basketball action Down Under has everyone asking the question - what's next? "We continually look to work with our partners like the NBL to reach our fans and connect with our fans so we're exploring all types of opportunities for us to engage and bring our game and players to Australia. It's a small country but it's producing great NBA players so everyone is taking notice and we're excited to keep working with the NBL, the City of Melbourne and the entire country of Australia," said Brooks Meek, Vice President, International Basketball Operations of the NBA. [ooyala code="44dzBlNDE6MJKNXBRHVtRFZLJYbcwrdN" player_id="d5b993422b3e4b5ebd61f9e19ca2a6a5" width="500" height="400" auto="false"] For NBL Executive Director Larry Kestelman, there is more work to do but to have executed such a successful event first up is very pleasing. "Its bought more and more attention to the quality of our players and our professionalism of running events and set the pathway for future events to come to Australia. If you listen to our players, we're lucky enough to have most of our Australian players here, and they're the ones actually pushing us so that we get a game down here from the NBA. They're very excited about it and lobbying the NBA just as hard as we are. That is our hope and vision to bring more basketball from America to Australia and in particular more NBA talent. "To have an event of this nature, to have the NBA and the superstars we have here, at just on our one year anniversary of taking over the NBL, I'm pretty happy with where we are. There is lots more work to do but we're absolutely on the right track and we're absolutely winning," he said.